Folding display and package



May 1935- H. ZIEMMERMAN 2,000,870

FOLDING DISPLAY AND PACKAGE Filed Nov. 7, 1932 Patented May 7, 1935 2,000,870 FOLDING DISPLAY AND PACKAGE Henry Ziemmerman, Chicago, 111., assignor to Chicago Cardboard Company, Chicago, 111., a I corporation of Illinois Application November '1, 1932, Serial No. 841,551

19 Claims.

. This invention relates in general to a combined article holder and package and has more particular reference to a display device of this kind commonly used as a holder and counter display for various articles of merchandise which are thus prominently presented and advertised in an attractive manner and condition.

An important object of the invention is in the provision of a combined display and folding package in which the articles are retained in position by the folding of the display.

A further object of the invention is in the provision of an article container in which the articles are freely accessible and removed in the display condition but which are held tightly in place when the display is folded to form a package.

- A still further object of the invention is in the provision of a one-piece folding display for receiving and holding articles in spaced rows so that when the display is folded the holding means for one row will retain the articles of the adjacent row in place.

A further object of the invention is in the provision of a folding display and package which has a supporting easel independently foldable and collapsible with the display when it is folded.

Another object of the invention is in the provision of a folding display comprising a single sheet of material in which spaced rows of article readily removed in display position.

Other objects of the invention will appear hereinafter, the preferred construction being illustrated in the accompanying drawing.

In the drawing, Fig. 1 is a front perspective, and Fig. 2 is a rear perspective of a display in ac-- cordance with the present invention;

Fig. 3 is a face view of the display blank in sheet form;

Fig. 4 is a rear view showing the easel in flat or collapsed form ready to fold;

Fig. 5 is a view of the display when folded to form a package and Fig. 6 is a section taken on the line 6-8 of Fig. 5.

It is customary to offer certain merchandise in an attractive counter display from which the articles may be freely taken or withdrawn as desired and in order to insure that such merchandise'will be properly mounted and prominently displayed in an attractive holder, the present invention provides a foldable display which is adapted to contain the articles, the display being provided with a supporting easel of any suitable time and havin a construction which permits it holders are formed from which the articles are to fold over upon itself to provide a compact package for storage and shipment and also to provide engaging means for the articles when folded so that they are properly spaced apart and prevented from disengagement with their 5 I holding means. By simply unfolding the package and extending the display sheet and the easel in a well known manner, a complete counter displayand container is quickly set up which presents the merchandise in an attractive and prom- 10 inent manner. Referring now more particularly to the drawing, the folding display comprises a main display sheet III preferably formed of a single sheet of material, as shown in Fig. 3, having an interl5 mediate transverse fold line H adapting it to fold together upon its face and having a plurality of vertical cuts l2 and connected score lines I3, I 4, l5 and I 6 at the front and back of the sheet together forming means for offsetting an upper 20 portion ll of the display with respect to the main sheet and forming receptacles preferably having curved edges I open at the top for receiving articles l9 or containers for articles of merchandise which may be inserted within the containers 25 which have offset bottoms 20 for holding them in place, and openings at the front between the slits l2 wherein substantially the entire front of the articles I! may be seen. A similar offset portion 20 is provided at the lower portion of the 30 display sheet and the bottom edge has a base fold 2| and an upwardly turned edge 22 substantially in the same plane as the main or intermediate portion of the display sheet.

At the rear of the folding display sheet In is a 35 supporting easel of any suitable construction which is adapted to fold over forwardly when the display sheet is collapsed upon itself. Such an easel may comprise an attached central section 25 also attached at the bottom to the up- 40 turned end 22 of the main sheet l0 and attached at the top above the fold line I I to the'back of the main sheet. Laterally extending wings 2B are also free from attachment but are adapted to be engaged by a transversely foldable locking shelf 45 21 having notches 28 which engage the curved edges 29 of the wings which are cut out of the material in forming the locking shelf 21. Instead of a combined double easel of this kind it is obvious that a separate easel or two separate single 50 easels may be similarly attached without altering the invention.

In order that the easel will fold over compactly with the display sheet there is a fold line corresponding to the fold line of the display sheet 55 comprising a slit 30 entirely through the material of the easel except for portions 3| at the edges of the wings 26. The slit portion 30 practically coincides with the fold line I I of the main display sheet for the entire width of the display sheet but the unslitted portion 3| extends beyond the actual sides of the display sheet as shown more clearly in Fig. 4, so that when the display sheet isfolded over on its face the slit 20 will open as shown in Fig. 6, but will remain connected at the edges of the easel which are beyond the edges of the display sheet thereby forming no increased thickness at the front line of the display sheet which would soon break through the easel if it is folded a few times and also preventing the easel from buckling or, distorting the 'main display sheet in such folding. When the wings 26 are extended at right, angles to the attached central portion 25 and the looking shelf 21 is moved into engaging position as shown in Fig. 2, the easel supports the display in upright position.

To'collapse the display the easel is'flrst unlocked and folded flatly as shown in Fig. 4, and then the easel together with the display sheet is folded over forwardly about the fold line H and the slit ill" of the easel which separates except at the connected ends it;- of the easel thereby folding the parts compactly as shown iii-Fig. 6,

the upper receptacles and the articles I! therein:

shown in Fig. 1, the ends of the articles will be, engaged by the upper offset ends formed in the display sheet, thereby holding the articles firmly in place, nesting them compactly together in alternate relation with respect'to each other, andholding the display sheet distended to protect the articles and at the same time to form a compact package which may be conveniently stored or shipped, occupying a minimum space.

If the articles I 9 are not staggered between each other they will abut when the display is folded and will thus be held in place. A folding display and package of this kind with articles positioned therein may have any type of easel which is capable of folding over forwardly with the display sheet without breaking and may be attached only to the lower up-turned edge 22 and to the upper offset portion l1, if desired, the intermediate portion being free from attachment to the back of the display sheet. The operation and folding will be the same. The size and shape of the containers for holding the articles may be varied depending upon the size and shape of the articles to be displayed. In the present embodiment the articles I 9 are represented as being oval containers which fit closely in the rounded sides l8 so that the articles are removed by sliding them lengthwise out of formed article containers.

the edges to form containers with fronts, bottoms and backs when the sheet is folded for supporting displays arranged in rows one at a dis- =tance from the other and the sheet being foldable together to invert one of displays and to engage and retain the displays in place by contact with the sheet and to form a containing package.

3. The combination with a display sheet hav ing means formed of the sheet itself .and in rows at spaced distances and comprising scored and cut portions offset in folding the sheet to form open toppedcontainers therein for individually supporting articles for display and f oldable upon itself between rows to engage and hold such articles in place and to form a compact container package.

4. A display sheet having individual holding means comprising scored and cut portions foldable to offset the cut portions to provide open sided containers formed in the sheet itself at spaced distances to receive and removably hold display articles, and means extending between said holding means for folding the sheet together on its display face to invert some .of the holding means upon the others, to engage and hold display articles in the individual holding means and in a closed package for protecting them.

5. A folding display comprising spaced scored and cut portions foldable to oifsetithe cut portion to provide an open containerformed in the sheet itself for holding articles individually in parallel rows and having folded portions to engage, such articles and to invert some of them upon the others when the display is folded, to hold the articles in place, and to form a container package of reduced compact shape.

6. A folding display sheet having means-comprising scored and cut portions foldable to offset the cut portions in the sheet itself forming a plurality of open topped individual containers for holding articles thereon and transversely foldable and offset portions to engage such articles and retain them-in said holding means when the display is folded.

7. A folding display sheet having means comprising scored and cut portions formed therein for offsetting a portion of the sheet to produce individual open-topped containers for receiving and holding articles for display and foldable upon itself to dispose said means in opposite relations so that each means retains the article held by the opposite holding means in place to form a package.

8. A folding ,display' sheet havingfolded cut and scored means forming a plurality of individual open topped containers for removably receiving display articles and having offset portions which engage such articles when one portion of the sheet is folded upon the other and hold them in the container when the display is collapsed to form a package. i

9. The combination with a display sheet havin means forming a plurality of rows of individual open containers for articles, articles insertable therein, the display sheet being folded upon itself between the rows with the articles disposed oppositely therein to form a package, and the display having portions engaging the articles to hold them securely in place in their containers when the display is so folded. V

10. A folding display and package comprising a foldable display member having cuts and scores to form individual open containers, articles removably inserted in the containers, transverse fold lines and projections formed thereby on said member for disposing the containers oppositely and engaging the projections with said articles for holding them in their containers and against removal when the display is collapsedto form a package.

11. The combination with a display sheet scored and cut to form individual article containers in offset rows and to fold transversely upon itself, articles inserted in such containers, the said offset portion of one row engaging the articles of the opposite row for holding them in place when the sheet is folded upon itself to form a package.

12. A display in accordance with claim 11 which includes a supporting easel at the back of the display sheet independently foldable and extended and also lined to fold transversely over with the display sheet in forming a package.

13. The combination with a counter display sheet having means for holding articles thereon and transversely scored to make it collapsible upon its face between the portions of the sheet to fold such articles together to form a package; and a supporting easel at the back of the sheet also correspondingly scored to fold over with the sheet in forming a package.

14. In a folding display, a sheet cut and scored to form separate article containers when the sheet is folded to form an offset therein, and a fold line transversely of the containers to face the containers oppositely with respect to each other when the sheet isfolded thereon.

15. A folding display in accordance with claim 14 in which the containers of different rows are disposed in staggered relation to fold compactly together when the sheet is folded upon itself.

16. In a folding display according to claim 14, the cuts being rounded between top score lines to form a container in which an article must be inserted and removed from the top only thereof and each being held in place by the opposite offset.

17. A folding display having a sheet cut and transversely scored to form a plurality of rows of removed from the top, the sheet having a transverse fold line between the container rows to fold the offsets opposite the top opening of the container of the opposite row for confining an article therein when the sheet is folded.

18. A combined folding display container and package comprising a sheet having rows of article containers formed therein and foldable upon itself between said rows, a foldable easel attached at the rear of the sheet having supporting wings and means for locking them in supporting position, and the easel having a fold line corresponding with that of the sheet for folding it over with the sheet in collapsing them.

19. A structure according to claim 18 in which the easle extends beyond the sides of the sheet when the easel is collapsed, the fold line being severed the full width of the sheet, but unsevered at the sides beyond the sheet, to prevent the parts from distortion when they are folded together to form a package.

HENRY ZIEMMERMAN. 

